Verizon goes for the 'quad play' jugular - FierceTelecom

Verizon Communications' CEO Ivan Seidenberg may not be worried about landline loss anymore, but the launch of its "quad play" wireless/wireline bundle shows that the service provider is going to do everything it can to retain and attract new customers from defecting to cable.

Available in its Northeast or Mid-Atlantic regions to either FiOS FTTP or DSL customers--subscribers will have their choice of signing on for a full bread "quad-play" offering that includes wireless, TV (FiOS TV and DIRECTV), Internet and home phone services. Verizon, not surprisingly, claims big savings of $59 to $179 per year, depending on what bundle subscribers order...