Chicago company Crowdsources creative design work - Industry News - Portfolio.com

Nestled in a second-floor warehouse space amid meatpacking plants and feet from an elevated train track in Chicago's gritty West Loop, an entrepreneurial company that built its business on creating a novel way for businesses to design materials is launching a new initiative—competitive bidding for promotional copy writing.

What the company, crowdSPRING LLC, is attempting to do is akin to creating an eBay for creative work. The firm bills itself as an online marketplace for graphic and industrial designs. When Barilla needed a new pasta shape and LG needed a phone design, they went to crowdSPRING. And the company has helped hundreds of small businesses buy professional designs, in many cases for hundreds instead of thousands of dollars...