Thursday, June 17, 2010

22 Percent of Internet Time Is Social, Nielsen Says

New York Times

Messaging, commenting, blogging, sharing and “liking” now fill up 22 percent of all time spent online each month, according to Nielsen, a market research firm.

Nielsen published statistics on Tuesday saying that people spend one in every four and a half minutes of their online time on a social network or blog. In the aggregate, Web users spend a total of 110 billion minutes on social Web sites and blogs each month.

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