Google's rival keyword sales go wide - BusinessWeek
May 11, 2009
Google (GOOG) is going global with an advertising strategy that has kicked up controversy in the U.S. and Europe. As part of its efforts to generate revenue from online ads, Google lets marketers in a handful of countries pay to surface their ads when a would-be customer searches for a rival's brand name...
Google (GOOG) is going global with an advertising strategy that has kicked up controversy in the U.S. and Europe. As part of its efforts to generate revenue from online ads, Google lets marketers in a handful of countries pay to surface their ads when a would-be customer searches for a rival's brand name...
posted by Connect Ohio at
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