Ballmer: Bing will succeed -- InformationWeek

Microsoft (NSDQ: MSFT) CEO Steve Ballmer said his company waited too long to assault the search market, but vowed that the software maker -- thanks to the rollout of Bing and other initiatives -- is poised to make big inroads in a tech niche that's dominated byGoogle (NSDQ: GOOG).

"In our industry, the No. 1 mistake people make is that they quit too early," said Ballmer, who spoke Thursday at the Executives' Club of Chicago. "We should have started earlier, but we've got our mojo working now," Ballmer added, according to reports...