Wednesday, June 3, 2009

Microsoft, Google cautiously endorse privacy bill - InternetNews.com

June 3, 2009

WASHINGTON -- Top attorneys for Microsoft and Google today reiterated their companies' support for tougher government rules to protect consumer privacy. But when it comes to the details, some watchdog groups say they are concerned that Web firms will continue to fight against specific provisions that would limit the ways they can collect and use people's information to serve more targeted ads.

Today's panel discussion, held here at the Computers, Freedom and Privacy conference, revisited a longstanding policy debate over the government's role in online privacy. The talk ran along some familiar plotlines, with Jeff Chester of the Center for Digital Democracy thundering about the detailed personal profiles being assembled by advertising companies who are using neuroscience to manipulate consumer behavior, while industry representatives assured the audience that their data-collection practices are benign, not to mention essential to providing free content and services on the Internet...