Monday, June 1, 2009

The State of Ohio meets with President Obama to discuss their employee health initiative, including communications and interactive tools designed by Leading Columbus, OH Creative Agency - Minds On, Inc.

May 27, 2009

“The State of Ohio has undertaken a tremendous goal not only in offering a comprehensive health incentive program, but fostering an environment of support for its employees to ensure their success,” said Tom Augustine, president and founder of Minds On, Inc. “We were honored that they selected us to translate that goal into an integrated marketing campaign that elevates the importance of the ‘Take Charge! Live Well!’ initiative.”

The “Take Charge! Live Well!” program includes a Web site that features a health assessment tool, helpful wellness resources, and video success stories from state employees who are reaching their goals and changing their lives. The site was designed to make it easy for employees to enroll, navigate, and find inspiration to achieve better health...