Amazon plans Kindle for PC

Amazon.com is putting out a free application that lets people read Kindle electronic books on their Windows personal computers. Microsoft demonstrated the new Kindle for PC app at the Windows 7 launch in New York City. It's the latest move by Amazon to extend its vast store of electronic books, magazines and newspapers to other devices beyond its Kindle readers.

Amazon's move with PCs could potentially open up a large new customer base for its e-books: people who own desktops and laptops but don't own or intend to buy a Kindle. The Kindle for PC app gives access to Amazon's collection of 350,000 e-books and 850 English and international newspapers. Amazon charges $9.99 for most new release books and New York Times bestsellers...