States weigh campaign rules for the Internet age - USATODAY.com
MADISON, Wis. — To promote his recent campaign for mayor of St. Petersburg, Fla., Scott Wagman bought an ad that popped up online when anyone ran a Google search for his opponents' names.
He was hardly the first to employ the tactic, which didn't stop a rival campaign from complaining the ad did not have a "paid for by" disclaimer. The Florida Elections Commission ordered Wagman to remove it and pay a $250 fine, even though the required disclaimer was longer than the 68 characters allowed in the text of the ad, which wasn't "paid for" until someone clicked on it...
He was hardly the first to employ the tactic, which didn't stop a rival campaign from complaining the ad did not have a "paid for by" disclaimer. The Florida Elections Commission ordered Wagman to remove it and pay a $250 fine, even though the required disclaimer was longer than the 68 characters allowed in the text of the ad, which wasn't "paid for" until someone clicked on it...
posted by Connect Ohio at
11:06 AM
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