Wireless operators seek the residential network

The launch of e-readers, the Apple iPad and other embedded mobile broadband devices is set to transform the way users access the Web and personal content at home, as demand for innovative services transforms the way we consume media. That means the role of wireless carriers must shift as well.

Even when they’re at home, people increasingly like to use their connected devices over Wi-Fi and 3G networks for mobile entertainment. “The traditional services are voice, SMS and data connectivity or transport,” said Kittur Nagesh, director of service provider marketing at Cisco Systems Inc. “Now, that’s shifting to a world of mobile Internet services – video, cloud services, UC, social networking...”