Gen Y not into Twitter -- InformationWeek
June 4, 2009
Members of Generation Y are extremely active on social networking sites, but far fewer are interested in Twitter, according to a recent study.
The Participatory Marketing Network (PMN), a marketing group, released results of its study on Wednesday. It found that just 22% of Generation Y consumers use Twitter. The Lubin School of Business' Interactive and Direct Marketing Lab at Pace University helped conduct the study, which surveyed 200 PMN panel members in May and consumers from ages 18 to 24...
Members of Generation Y are extremely active on social networking sites, but far fewer are interested in Twitter, according to a recent study.
The Participatory Marketing Network (PMN), a marketing group, released results of its study on Wednesday. It found that just 22% of Generation Y consumers use Twitter. The Lubin School of Business' Interactive and Direct Marketing Lab at Pace University helped conduct the study, which surveyed 200 PMN panel members in May and consumers from ages 18 to 24...
posted by Connect Ohio at
5:37 AM
<< Home