Monday, August 2, 2010

Facebook’s orbit may start to rival Google’s

San Francisco Business Times

Facebook hitting 500 million members this month, as rumors swirl that Google is readying its own social networking venture, shows how the tech world’s center of gravity is changing.

“Social optimization” is spawning a burst of startups and ancillary services aiming to help companies make money off burgeoning social media web traffic. It’s similar to the universe of companies providing web analytics and search optimization services that emerged over the last decade around the search industry defined by Google.

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