Direct sales make up less of the PC sales pie - InternetNews.com
June 5, 2009
PC buying is shifting increasingly from direct sales to indirect sales, such as through resellers, and will continue to move in this direction in the coming years until only the largest firms will be dealing directly with OEMs.
That's the conclusion of a report from Gartner. It found that the indirect channel -- value-added resellers, consultants, stores and whatnot -- accounted for 66.6 percent of worldwide PC shipments in 2004, grew to account for 74.3 percent of shipments in 2008, and will reach 80 percent by 2012...
PC buying is shifting increasingly from direct sales to indirect sales, such as through resellers, and will continue to move in this direction in the coming years until only the largest firms will be dealing directly with OEMs.
That's the conclusion of a report from Gartner. It found that the indirect channel -- value-added resellers, consultants, stores and whatnot -- accounted for 66.6 percent of worldwide PC shipments in 2004, grew to account for 74.3 percent of shipments in 2008, and will reach 80 percent by 2012...
posted by Connect Ohio at
12:40 PM
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